Climate Policy Engagement: Mazda receives a grade of D in InfluenceMap’s assessment of corporate engagement on climate policy, indicating misalignment with policy to deliver the Paris Agreement.
Forecasted 2030 Production: 30% of Mazda's light-duty vehicle production in 2030 is forecast to be electric vehicles (15% battery electric vehicles (BEVs), 15% plug-in hybrids, and 0% fuel cell electric vehicles (FCEV)). This compares negatively to the IEA’s 1.5°C scenario, which estimates that 66% of all car and van sales must be electric (BEV, PHEV or FCEV) by 2030 to meet a 1.5°C global temperature goal.
Climate Lobbying Overview: Mazda has mostly negative engagement with automotive climate policy in 2022-24. While Mazda expresses positive-line messaging on long-term climate neutrality targets, it has actively advocated against higher CO2 standards and ICE phase-out dates in the EU and New Zealand. Mazda also opposed the US federal light-duty GHG emissions standards and Australia’s fuel efficiency standards. Mazda retains memberships to a number of industry associations that have engaged negatively with key climate policies.
The full climate policy engagement profile of Mazda is available here.
Internal decarbonization targets: Mazda has committed to achieving carbon neutrality by 2050, and has set a target to reduce corporate well-to-wheel CO2 emissions to 50% by 2030 compared to 2010 levels. Additionally, Mazda plans 100% of its products to be electrified by 2030, with pure BEVs expected to account for 25-40% of those. However, in a December 2023 interview, Mazda’s CEO expressed uncertainty with the target, claiming that “the current trajectory may result in the lower percentage of that range”. In the same interview, the CEO stated that the company’s global sales outlook for 2025 has reduced from 1.8 million to 1.6 million due to electrification being “volatile”.
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Mazda's forecasted fleet composition by technology: The IEA determined in its 2023 1.5C road transport scenario that 66% of all light-duty vehicle sales must be electric (battery electric vehicles, fuel cell electric vehicles and plug in hybrids) by 2030 to meet the Paris Agreement’s 1.5°C goal. Globally, Mazda’s 2030 production forecast is misaligned with the IEA’s scenario. In 2030, Mazda is forecast to produce 30% electric vehicles (15% BEVs, 15% PHEVs and 0% FCEV), 60% ICE-powered hybrids and 10% combustion engine.
Mazda's forecasted vehicle size: Larger vehicles are a significant cause of increased GHG emissions from road transport, with smaller vehicles across different technologies generally producing fewer emissions. Mazda’s 2023 combined percentage proportion of SUVs and light commercial vehicles is approximately 71%, however this proportion is projected to increase to 84% through 2030.
Mazda's electric vehicle production compared: 30% of Mazda’s vehicles produced in 2030 are forecast to be electric (battery electric vehicles, plug-in hybrids or fuel cell electric vehicles), compared to an average of 53% for all automakers.